Andriy Zdesenko is the founder and CEO of Biosphere Corporation, a leader in the production and distribution of home and personal hygiene products in Ukraine and one of the leaders in Eastern Europe and Central Asia.
Andriy is the owner of the Charisma Fashion Group (fashion boutiques), a co-founder of the Inspira business club, an advisor on public principles of the UkraineInvest government office, a member of the board of directors of the Union of Ukrainian Entrepreneurs and Family Business Network, a prominent public figure, and a philanthropist in Ukraine.
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DownloadIn 2026, conditions for Ukrainian businesses became even more challenging. Energy instability, labor shortages, and short planning horizons were compounded by systematic strikes on companies' own infrastructure - production facilities, warehouses, logistics centers, stores, and transport hubs.
The question is no longer only how to recover from losses, but how to build a business so that losing one facility does not bring the entire company to a halt. This calls for new approaches to dispersing assets, backup logistics, insurance, financing, and continued investment in Ukraine.
How can businesses preserve their ability to operate while continuing to develop under such conditions ? We will discuss this at KIEF 2026 during the Closing Panel "Playing the Long Game: Business Strategies in Wartime".